Thursday10 Digital Newsletter – Week 74

Posted by on Aug 22, 2019 in Thursday10 | No Comments

We gathered the most noticeable news on digital marketing, mostly on SEO. Top 10 news and updates are shared bundled in a nutshell, every Thursday. Subscribe and we’ll visit your inbox every week.

SEO Tools Cant Tell You

1〉 The Things SEO Tools Can’t Tell You

There some major things that any tool can’t give you. Corey Morris shares seven bullet points, some of them are obvious, such as goals or KPIs. Yes, even the most sophisticated tool can’t define these for you. Other ones may catch your attention; such as what your content strategy should be.

Check it out on Search Engine Journal

Google Page Speed Score of 100 With WordPress

2〉 How They Achieved a Google Page Speed Score of 100 With WordPress

Only the people who are keen to get perfection would have tried to get a score of 100 on Google Page Speed test. And it seems it’s not that hard to achieve it. Nick LeRoy shares the operation to speed up WordPress.

Read more on Nick LeRoy Blog Post

SEO Strategies for Different Business Models

3〉 SEO Strategies for Different Business Models

Kevin Indig points out that there can not be “one fits for all” strategy when it comes to SEO. This is true, you can not treat all sites alike. Quote: “There are significant differences between the importance of ranking factors for one industry versus the other.” So whatever sector you are working or dealing with, you should take a look at this post.

Take a look at Drift Blog

Customer to Edit Their Negative Review

4〉 How to Get a Customer to Edit Their Negative Review

Did you know that 57% of consumers will only use a business if it has four or more stars? And more than 70% of customers are either likely to continue doing business with a brand that resolves their complaints?

Check it out on Moz Blog

Google Ads To Drop Accelerated Delivery

5〉 Google Ads To Drop Accelerated Delivery On September 17th

Google said “Starting September 17, 2019, Standard delivery will be the only ad delivery method for Search campaigns, Shopping campaigns, and shared budgets. Accelerated delivery will no longer be available.” And after that date, if you still have an on-going ad that set for accelerated delivery, Google will automatically switch those over to standard delivery.

Check it out on SeroundTable

How to use PPC data to drive more SEO traffic

6〉 How to use PPC data to drive more SEO traffic

Quoted from Adelina Karpenkova: “It’s no surprise that PPC campaigns are great for driving quick results. However, it’s not the only way paid campaigns can bring profit to digital marketers. Integrating your PPC data in your SEO strategy will help you improve your overall performance.”
As Converged SEO Team, we strongly believe that converging data from cross-channel is a key to success that not everyone is applying.

Read more on Search Engine Watch

Native lazy-loading for the web

7〉 Native lazy-loading for the web

Google shares browser-level native lazy-loading on its website. This post is very useful for those who ask themselves “Is this even necessary?” Page speed is one of the most important ranking parameters on Google, as Google announced in January 2018 and lazy-loading may take away some of your concerns about page speed.

Check it out on Website

Lead Conversion Rates Above Average

8〉 Are Your Lead Conversion Rates Above Average?

Meghan Huston shares this great industry benchmark study findings for you to figure out your lead conversion rates’ performance and to compare your business with your competitors.

Check it out on Marketing Insider Group Website

Content and Domain Migrations

9〉 Six Content and Domain Migrations Happening in the UK Right Now

As Steve Paine points out, executing a domain or content move can be difficult, but sometimes it’s necessary. If you’re planning a migration, here are 6 content moves happening right now, that will help you plan and track.

Read it on Sistrix Blog

Google Adds Delivery Icons To Local Pack

10〉 Google Adds Delivery Icons To Local Pack

Google has added delivery icons to the local pack listings that Google can send searchers directly to an online delivery service. If you are in the delivery business, you might be interested in this one.

Read more on SeroundTable

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